Where To Put Your Opt In Forms

Now you might be confused on what pages to put your opt in forms on, and where to put them on the page.

You should put your opt in form on every page of your website (besides your privacy statement page, contact, or any other page that doesn’t have useful content). Every page of your website is a possible landing page for a potential sign up. Why do I say that? Because when the search engine crawls your site, it’s not going to only index your homepage. It’s going to index the pages inside of your site (assuming you have a index,follow in your meta tag). So when someone searches for a keyword, and your page about that keyword pops up it’s going to take them to that page, and not your homepage.

There are many spots that you can put your opt in form. The first is in the main body at the bottom of the page. When someone’s done reading the page you give them an option where to go. There’s also the visitors that visit your page, but don’t make it much further then the top of your page. So another good spot would be directly below your header at the top of the page (making sure it’s visible without any scrolling). Rosalind Gardner uses this method on her forum

One other spot that you can put it, that a lot of guru internet marketers suggest is to use a pop up after leaving the page. Some people are against pop ups, but I think this method works great if you’re writing a one page sales copy.

Now that you know where to put them, start adding them to your webpages.